BrightStar Wisconsin Foundation Inc. today announced its first investment of 2017, HuTerra Rewards. They offer a technology platform that empowers consumers to more efficiently support nonprofits and local businesses in their community. Once a consumer downloads the HuTerra app, receipts from purchases made at participating local stores, service stations, or restaurants can be scanned by their smartphones and a set percentage of that purchase gets automatically allocated to that consumer’s selected charity.
The Foundation hopes that this most recent investment will not just create high quality jobs in the state, but that its business model will also help countless small businesses and non-profits throughout the country as well.
“There are so many things to like about HuTerra, from the track record of the people involved to the positive results on communities when the business is successful,” said BrightStar board and investment committee member Pam Evason. “I’m also excited that we made our first investment in the Green Bay area.” Read the full press release here.