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Innovation in self-driving vehicles set to roll as topic for March 10 WIN-Milwaukee meeting

March 10, 2016 @ 4:30 pm - 6:15 pm

Can Wisconsin build on its history of automotive innovation to become a hub for self-driving vehicles? Learn more from expert panelists at the Thursday, March 10, meeting of the Wisconsin Innovation Network in Milwaukee.

The event will take place at UW-Milwaukee’s Innovation Accelerator, 1225 Discovery Parkway. Registration, networking and hors d’oeuvres start at 4:30 p.m., with presentations beginning at 5:15 p.m. The cost is $10 for students, $25 for WIN members and Milwaukee County Research Park tenants, $35 for non-members and included for WIN corporate members.

Click here to register.

Autonomous vehicles have been under development for years, but have yet to hit the road. They’re essentially “smart” vehicles that sense the environment around them and navigate without human input through use of radar, laser technology, global positioning systems and other computer visioning.

Benefits include lower accident and injury rates, greater energy efficiency, reduced infrastructure investment and improved mobility for people who otherwise can’t – or shouldn’t – drive.

Panelists include: David Noyce, professor and chair, UW-Madison Department of Civil and Environmental Engineering; Todd Zakreski, president, HUSCO Automotive; Heather Johnston, mobility and innovation consultant; and Pat Goss, executive director of the Wisconsin Transportation Builders Association. The discussion will include video coverage of how self-driving vehicles work.

“Wisconsin is positioned to take a lead in research, development and testing of self-driving vehicles. It’s an opportunity that will only get bigger for states with the right expertise, business mix and policy leadership,” said Tom Still, president of the Wisconsin Technology Council.

WIN-Milwaukee meetings are held in cooperation with BizStarts and sponsored by UW-Milwaukee and UWM Research Foundation.

WIN is the statewide membership arm of the Tech Council, the independent, non-profit science and technology adviser to the governor and the Legislature. To join WIN, go to www.wisconsintechnologycouncil.com or call the office at 608-442-7557.


March 10, 2016
4:30 pm - 6:15 pm
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Cassidy Wartenweiler


UW-Milwaukee’s Innovation Accelerator
1225 Discovery Parkway
Wauwatosa, WI 53226 United States
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