The program is meant for startups working on technologies related to freshwater. The six categories for this year’s competition include water treatment; water heating; sensors, IoT, machine learning and artificial intelligence; tech to address farm runoff; and emerging technologies.

Selected applicants will receive capital investment through the program, as well as media exposure, research space in Milwaukee’s Global Water Center, access to business workshops and more. They’ll take part in a three-and-a-half month business accelerator program, designed to help them growth their ideas.

Steve Glynn, director of innovation at The Water Council, says the BREW Accelerator has had five cohorts come through the program.

“The Water Council has developed an expertise for helping water technology entrepreneurs develop their business model, improve their technology, and connect them with market and investor opportunities,” Glynn said.

Applications will be accepted until Nov. 30, and finalists will be announced in February of next year. The program will begin in March 2019.

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