eGuide Tech Allies, a Chicago-based IT consulting firm, is expanding into the Milwaukee market with plans to operate out of the Novel Coworking space at 790 N. Milwaukee St., the company announced Monday.

eGuide Tech Allies is a consulting firm that helps clients build efficiencies using modern technology. The company provides tech training and implementation for non-profits, entrepreneurs and small businesses with fewer than 25 employees, said Gregory Perrine, eGuide Tech Allies owner and founder.

“We position ourselves as a technology partner,” Perrine said. “A relied upon technology resource for our clients.”

Perrine said he chose Milwaukee for a second office because of its proximity to Chicago and because Milwaukee is an “emerging urban area.” The company’s goal is to help 20 small businesses in Milwaukee in 2020, Perrine said. Read the full story here.