Digital Measures LCC, a Milwaukee-based software company focused on higher education, has been acquired by New York-based technology company Watermark.

Digital Measures LLC Credit: Dan Profio

Digital Measures provides data management software that helps higher education faculty more efficiently document their teaching, research, and service activities and track progress for annual performance and tenure review processes. The company has worked with some of the country’s largest universities, including Harvard, Cornell, Johns Hopkins, the University of Wisconsin System and Marquette.

Digital Measures chief executive officer Matt Bartel, who co-founded the company in 1999 as a sophomore at the University of Wisconsin-Whitewater, and co-founder Michael Rentas will stay on at Watermark, according to an announcement on the company’s website. Terms of the deal were not disclosed. Read the full story here.