Startups that emerged from the University of Wisconsin—Madison will vie for the top prize at the Governor’s Business Plan Contest this week during the 14th annual Wisconsin Entrepreneurs’ Conference in Madison.

On June 7, each contestant will deliver a seven-minute pitch on their business plan at the Alliant Energy Center. Awards will be announced June 8.

The 13 contestants emerged from about 200 entries and three rounds of judging in the contest organized by the Wisconsin Technology Council, which produces the event in conjunction with partners and sponsors. Statewide, the finalists include systems and applications to authenticate and standardize bioactive compounds in foods and supplements, analyze water utility real-time information, and remove compostable products.

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