Rowheels, the winner of the 2012 Wisconsin Governor’s Business Plan Contest, won a pitch competition at the New York Venture Summit held Tuesday in New York City. Rowheels was one of 30 competitors in the life sciences track and won for best innovation.
The seven-minute pitch to investors was similar to the format of the Governor’s Business Plan Contest. The 2014 winner, Elucent Medical, was named June 4 at the Wisconsin Entrepreneurs’ Conference in Madison.
“I think this is great confirmation of the combined market need and business plan for Rowheels and also speaks loudly to the ability of Wisconsin businesses competing on the national stage, especially a business that was vetted through the Governor’s Business Plan Contest,” said Rimas Buinevicius, founder and CEO of Rowheels.
RoWheels worked with a NASA engineer to create a geared wheeling system that allows a wheelchair to be pulled forward by its user rather than the traditional pushing motion. The technology requires less effort by users while reducing strain on shoulders, joints and muscles.