This week’s episode of “WisBusiness: the Podcast” is with Ben Camp, CEO and co-founder of RehabPath, a Madison-based startup that helps people find treatment options by aggregating online information and providing other resources.

“We have a global reach; one of our premier websites is actually in India, so it’s one of the top places for people in India to find addiction treatment,” he said. “We have some websites covering lots of other markets internationally.”

Camp told WisBusiness.com the platform will soon be launching in the United Kingdom, and he plans to launch in the United States after raising more capital. The company recently announced a $200,000 investment from fellow Madison entrepreneur Shree Kalluri, who leads a startup called Zerology.

Company leaders recently launched a crowdfunding investment round, and Camp explains on the podcast how this effort differs from Kickstarter campaigns.

“You’re not just kind of supporting us and getting a perk or something, you’re actually getting equity in the company,” he said. Listen to the podcast here.