This week’s episode of “WisBusiness: The Podcast” is with Derek Zenger, co-founder for LUM, a music startup that’s launching its platform Friday.

“We’ve been hearing grumblings within the music community for artists not being able to promote and advocate for themselves and getting drowned out by corporate music, as well as fans lacking the ability to discover these very talented artists that are connected,” he said.

LUM, or Live Undiscovered Music, is seen by its founders as a way to solve both of these problems with one platform.

“LUM is a music-streaming and discovery application that’s actually built on a standalone social network,” he said. “It really allows for this opportunity that doesn’t currently exist for fans, music lovers, artists, venues and the whole music community to interact with each other and listen and discover music on one single platform.” Read the full story here.