Leaders of the Madison Games Alliance (MGA) announced today that it is, effective immediately, becoming the Wisconsin Games Alliance (WGA).
According to Jennifer Javornik, Co-Director of the Alliance and VP of Sales for Filament Games, “The name better reflects our reach and our intent to include, and partner with, all facets of the games industry throughout the state.”
The change comes at a time when the organizer of the Alliance, the Madison Region Economic Partnership (MadREP), is working with the Wisconsin Economic Development Corporation (WEDC) to get the new WGA designated as a center of excellence. MadREP President Paul Jadin indicated that “The new brand is more conducive to fulfilling the conditions for designation and, while it has been at the table throughout the first two years of the MGA, we believe that WEDC will now be in a better position to support the Alliance going forward.” Read the full story here.
Read the CapTimes story here.