A hospitality staffing startup in Birmingham, Alabama, is expanding to Green Bay.

The startup, Croux Inc., has chosen Green Bay as its first out-of-state market because it parallels the Alabama markets it already operates in, according to reporting by Alabama Inno, Wisconsin Inno’s sister publication.

Croux was founded in early 2022 by a team of restaurant-industry veterans. It’s seeing rapid growth after winning back-to-back local pitch competitions in Alabama. The Alabama Restaurant and Hospitality Association also recently designated the startup supplier of the year.

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