Recognizing that its investments in innovation helped prepare it to respond to the Covid-19 pandemic, Froedtert & the Medical College of Wisconsin has stepped up its focus on investing in early-stage digital health companies through its innovation arm Inception Health.

The Wauwatosa-based organization has invested almost $14 million across a total of 15 deals since 2018 from a $15 million fund, Inception Health director Mike Maschek said, and three of those deals were announced within the last two months.

Inception Health’s recent flurry of investment activity is strategic, Maschek said.

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