The University of Wisconsin System is making a new push to encourage more potential college students to apply for federal financial aid. The goal is to get more high school seniors from lower income families to consider enrolling at state universities and ensure qualification for a new tuition promise initiative.
Just more than half of Wisconsin high school seniors complete the Free Application for Federal Student Aid or FAFSA, according to the National College Attainment Network. Nationally, Wisconsin ranks 38th in terms of FAFSA completion.
In hopes of boosting those numbers, the UW System is launching a social media advocacy campaign aimed at encouraging students and parents to apply for federal assistance via sites like TikTok, Instagram, Spotify, Pandora, Twitter and Facebook. A new website exclaims, “FAFSA will show you the money!” and offers a guide to creating a federal student aid ID and completing the annual application.