ImageMoverMD, a Middleton, WI-based startup developing software that securely transmits pictures and videos taken with smartphones to electronic health record systems, has raised nearly $1.2 from investors.
Twenty-four investors participated in the equity funding round, according to a document filed with federal securities regulators. ImageMoverMD has now raised more than $2.7 million from investors since launching in 2013, according to regulatory filings.
To understand why care providers and patients might use ImageMoverMD’s digital tools, consider the following scenario: During a routine physical examination, a patient mentions a rash she recently developed to her internal medicine physician. The internist needs to consult with a dermatologist colleague before deciding what she’ll tell the patient to do about the rash, and figures that sending the dermatologist a picture of the rash might be helpful. Read the full story here.