Despite persistent challenges stemming from COVID-19, business executives in the Greater Dane County area and around the state expressed optimism about what lies ahead in 2022, according to First Business Bank’s 19th annual survey of businesses.
Completed at the end of a year marked by steep pandemic-related recovery efforts, the Business Statistics & Trends Survey received responses from 305 business leaders in Greater Dane County, Southeast Wisconsin, Northeast Wisconsin, and Kansas City Metro.
Across all markets, 46% of survey respondents reported better-than-projected results in 2021, and 20% said their businesses performed worse than projected.
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