In the latest edition of The Show, Tom Still talks about the new “In Wisconsin” brand; the Stock Report covers the bumper cranberry crop and layoffs at Lands’ End; and Liz Schrum talks to Linda Hoff, president of Physician Plus Insurance Corp., about the future of health care.

Click here to view the biweekly show, produced by Tweedee Productions for the Wisconsin Technology Council and, as well as our archives of past shows. The show is sponsored by Grant Thornton, Madison Gas & Electric, Whyte Hirschboeck Dudek S.C., and the UW-Milwaukee.