Getting mired in the tiny details and chores of everyday work life can sap an entrepreneur of the brainpower and vision needed to move their business forward.

“If you are measuring your productivity by tasks when you’re supposed to be creating strategy, you will probably fail at the strategy piece,” said Ashley Quinto Powell, author and serial entrepreneur.

Powell, founder of the virtual assistant agency myVA Rocks, told participants at the Wisconsin Technology Council’s Early Stage Symposium that freeing themselves from mundane tasks through a combination of technology and common sense can help create more productive time.

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