The UW-Whitewater Collegiate Entrepreneurs’ Organization hosted the “Shark Tank”-style event. Six finalists pitched their business plan ideas to the judges at Wednesday’s event. All participating students completed the two-stage competition, which begins with a business plan and 2-minute video, and culminates with the pitch at the live event.
Bailey Wichert, an entrepreneurship major from Waukesha, won first place and $1,000 in tuition credit with his pitch for Secure Ski — a product he designed to prevent skis from being stolen.
The team of Arianna Plaster and Braden Bunnow, both entrepreneurship majors, earned second place for general construction company Prodigy Contracting. Dan Gauerke, an entrepreneurship major, took third place with exotic car parts company Lead Pedal Parts.
“We had an outstanding group of finalists this year, and in fact, we have never had such a breadth of competitors,” said Dave Gee, entrepreneurship program coordinator, UW-Whitewater Launch Pad co director, and CEO chapter advisor.