With more than $500 million in financing raised to date, 13 million active users and around 720 employees, Madison-based Fetch Rewards runs a fast-growing consumer rewards app and digital marketing platform that gives users free points for uploading receipts and brands access to valuable consumer insights.
The company announced Thursday it raised its latest $240 million at a valuation upwards of $2.5 billion after making history last year by becoming the first startup in the state to raise capital at a valuation greater than $1 billion, according to a 2021 Wisconsin Technology Council report.
Wisconsin Inno talked with Fetch Rewards CEO Wes Schroll about what it’s like to be a leader in the state’s startup community, the company’s business model and his thoughts on an exit plan.
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