Property insurance technology company RoofMarketplace Inc. announced July 27 that it completed a $5 million Series A funding round.

Whitewater-based RoofMarketplace, which has an online platform for insurance carriers and roofing contractors to fulfill roofing claims, will use the new capital to “accelerate” its growth and technology development, according to a press release.

The company will mainly use the funding for key hires, including 10 to 15 new employees over the next 90 days, said William Bazeley, CEO of RoofMarketplace. It currently has 23 employees, including 13 based in Wisconsin.

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