By 2020, 85 percent of customer interactions will be through some kind of artificial intelligence-powered service.

And to stay profitable, businesses in Wisconsin will need to understand and know how to implement such technology.

To help Wisconsin’s business community, a virtual nonprofit in Wisconsin is launching a campaign to develop an online knowledge database about AI. Advancing Artificial Intelligence in Wisconsin, which launched years ago but is reactivating under a new mission and board of directors this year, aims to build that database through sourced and curated content, expert analysis, best-practice models and use cases for industries like banking, health care, supply chain and logistics and manufacturing.

What’s lacking in Wisconsin is material that explains technology in ways businesses can understand it, said Oliver Buechse, the co-founder and recently appointed executive director of AAIW.

Buechse is the former chief strategy officer for Associated Bank who co-founded AAIW to bring momentum around discussions and collaboration among Wisconsin business, tech leaders and educators on digital technologies and AI. This library of knowledge about disruptive technologies, Buechse said, will help businesses go into self-building mode.

“Our shot at this is collaboration,” Buechse said.

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