Surviving in an uncertain economy is not always easy for a small business.
At least, that’s the concern Jim Remsik grappled with as he saw projects dashed or delayed last year, puncturing the rapid growth that had fueled Adorable, the Madison software development company he co-founded in 2014.
By 2016, Adorable had $3 million in revenue and a staff of 23. Then the slowdown hit in 2017.
“I think a lot of people didn’t know how to react after this last (presidential) election, so we saw a steep decline in leads, and projects that we thought were going to get extended were put on hold,” said Remsik, Adorable’s president. Read the full story here.